The Bhanderi Group's primary aim while running their company is to provide affordable housing to every man and they do it to the extent that they guarantee to almost double the estimated value value of the property for each buyer, even before they take possession.

Another aspect unique to the company is that a majority of theirventures in the market are in places where nobody has gone before. They take a non-conventional area and convert it into an extremely enticing site for buyers. It has been actually quoted in the local real-estate industry that "Dhirubhai manages to do what no one else can and by the time others swoopintocash in on theopportunity, he is long gone"This is justa small indication of the far-sightedness and long term vision that Dhirubhai projects in his work.